Getting the post-purchase experience right can foster customer loyalty.
Narvar surveyed 1000 U.S. online shoppers between the ages of 18-65 right before the peak holiday shopping season. We wanted to hear directly from consumers what retailers should be doing to reduce anxiety and foster loyalty in the post-purchase shopping experience.
In this report:
- Key Areas Contributing to Shipping Uncertainty and Hassle
- What Drives Loyalty?
- What Do Consumers Really Want After They Click "Buy"
- The Amazon Effect
- Regional Differences